APRIL 2018

April 2018
Zell am See | Austria

The place to discuss, network, learn and debate the opportunities, technologies and challenges facing the consumer packaged goods industry now and in the future


INTRODUCING & WELCOME: Adeline FARRELLY | Secretary General | FEVE


Adeline  FARRELLY | Secretary General | FEVE


In June 2008, Adeline was appointed Secretary General of FEVE, the EU Federation for Glass Packaging and Tableware Producers.  She is Member of the Board of Glass Alliance Europe and holds the post of Secretary General on a rotating basis.

Adeline has spent 25 years in Brussels working for various private and institutional organisations including the EU Commission, EU Parliament, Deloitte, and EuropaBio – the EU association for biotechnology industries.

Born in Ireland in 1963, Adeline holds a degree in political science from University College Dublin (UCD) and later earned a marketing qualification from the Marketing Institute of Ireland.     She is an active member of the Countess Markievicz group supporting women for election.

About FEVE

Who is FEVE?


FEVE is the European Federation of glass packaging and glass tableware makers.

Founded in 1977 and headquartered in Brussels, FEVE is an international not-for-profit association, which currently numbers over 60 company members and 22 corporate groups across the European Union, Switzerland and Turkey.

What is the role of FEVE?

FEVE is the official voice of the glass container industry at European level. It promotes the common interests of its members throughout Europe and is actively engaged in dialogue with European stakeholders and NGOs.

FEVE champions the position of the industry in the European debate on sustainability and it ensures collaboration with members and national glass associations on both Europe-wide projects and country based actions.

FEVE ensures that members are constantly informed about EU developments in Life Cycle Assessments, Packaging and Packaging Waste initiatives, developments in sustainable production and consumption, European Emissions Trading Scheme, REACH, and many other dossiers.

The Association promotes glass as an ideal packaging material for its unique environmental, economic and social assets. It actively supports the forum ‘Friends of Glass’ which brings together consumers who consider glass packaging to be good for themselves, their families.

For more information please visit: http://www.feve.org/


Introducing: Gabriela EULER-ROLLE | Moderator of the 11th International Label Conference 2016


Gabriela EULER-ROLLE| ORF | Journalist, Presenter, Speaker, Columnist

Moderator of the 11th International Label Conference 2016



Journalist, presenter, speaker, columnist.  Works since 2001 for the Austrian Television and Radio Station ORF and  Ö3. Previously editor of the weekly magazine NEWS, was a columnist for the “Life magazine” of the newspaper KRONEN ZEITUNG. Is the author of “OOOM” – the magazine for design, art and architecture. Speaker and presenter and now living with her family in Vienna.

World Population & Ground Water

Feeding the World

By 2050 we’ll need to feed two billion more people. How can we do that without overwhelming the planet?

illustrate of world map

How the Consumer Packaged Goods Industry is gonna handle this?

When we think about threats to the environment, we tend to picture cars and smokestacks, not dinner. But the truth is, our need for food poses one of the biggest dangers to the planet.

Agriculture is among the greatest contributors to global warming, emitting more greenhouse gases than all our cars, trucks, trains, and airplanes combined—largely from methane released by cattle and rice farms, nitrous oxide from fertilized fields, and carbon dioxide from the cutting of rain forests to grow crops or raise livestock. Farming is the thirstiest user of our precious water supplies and a major polluter, as runoff from fertilizers and manure disrupts fragile lakes, rivers, and coastal ecosystems across the globe. Agriculture also accelerates the loss of biodiversity. As we’ve cleared areas of grassland and forest for farms, we’ve lost crucial habitat, making agriculture a major driver of wildlife extinction.

The environmental challenges posed by agriculture are huge, and they’ll only become more pressing as we try to meet the growing need for food worldwide. We’ll likely have two billion more mouths to feed by mid-century—more than nine billion people. But sheer population growth isn’t the only reason we’ll need more food. The spread of prosperity across the world, especially in China and India, is driving an increased demand for meat, eggs, and dairy, boosting pressure to grow more corn and soybeans to feed more cattle, pigs, and chickens. If these trends continue, the double whammy of population growth and richer diets will require us to roughly double the amount of crops we grow by 2050.

Ground Water Stress

Water is essential to human, plant, and animal survival. From huge cities to tiny villages, about 50% of the world’s population depends on groundwater every day.

So what’s the problem? Well, while groundwater is the most abundant source of fresh water on earth, it remains a hidden resource. We often know where to locate it, but what really keeps it “hidden” is the limited amount of data on its availability, quantity and quality. In other words: we often have insufficient real insight in the water below.

Now it’s time to uncover the mysteries behind the great resource of groundwater!


Visit the #HiddenResource campaign website: thehiddenresource.com


Further Sources: National Geographic



Seppalainen_Kirsi SMALL

Kirsi Seppäläinen | Senior Vice President | Communications, Biomaterials division, Stora Enso




Born 1964, Master of Arts, Finnish citizen. Member of Biomaterials division management team since March 2012. Responsible for communications, marketing communications, multisite certification and until November 2014 also sustainability for Biomaterials division. Prior to this position managerial communications and sustainability positions at Stora Enso, Metsä-Botnia, Uponor and Helvar Merca Group with international focus. Stora Enso Pathbuilders’ programme 2012-2013 and Pathbreakers’ programme in 2015, both programmes focusing on strategy and innovation with IMD.

About Stora Enso

Stora Enso is a leading provider of renewable solutions in packaging, biomaterials, wooden constructions and paper on global markets. Our aim is to replace fossil based materials by innovating and developing new products and services based on wood and other renewable materials. We employ some 26 000 employees in more than 35 countries, and our sales in 2015 were EUR 10.0 billion. Stora Enso shares are listed on the Helsinki and Stockholm stock exchanges.

Stora Enso Biomaterials division offers a variety of pulp grades to meet the demands of paper, board, tissue, textile and hygiene producers. We also develop new ways to maximise the value extractable from wood, as well as other kinds of non-food-based biomass. Sugars and lignin hold potential for use in applications in the specialty chemical, construction, personal care and food industries. We have a global presence with operations in Brazil, Finland, Laos, Sweden, Uruguay and the USA.



For more information please visit: http://biomaterials.storaenso.com/